SELECTED COVERAGE OF 2017 USA MASTERS INDOOR TRACK & FIELD CHAMPIONSHIPS

FEBRUARY 17-19, 2017, ALBUQUERQUE NM

         February 28, 2017 -- "Edged at the tape by a 99-year-old, this 92-year-old runner wants a rematch"-- in The Washington Post Original

         February 24, 2017 -- "99-Year-Old Upsets 92-Year-Old in Thrilling Sprint" -- in Runner's World | DOC | Original | Video | Original

         February 20, 2017 -- USA Masters Indoor Track & Field Championships -- Video on KQRE TV 13, Albuquerque NM -- features Orville Rogers & Dixon Hemphill, interview with Karen Maxwell | Take 2 | Intro

         February 18, 2017 -- USA Masters Indoor Track & Field Championships -- Video on KOB TV 4, Albuquerque NM -- features interview with Rachel Guest

         February 18, 2017 -- USA Masters Indoor Track & Field Championships -- Video on KOAT Action News TV 7, Albuquerque NM -- features Bill Collins winning 60 meter run

         February 21, 2017 -- "Collins a Blessing to the Masters Track and Field Community" -- by Patrick L. Newell, Sports and Commentary | DOC | Original

         February 19, 2017 -- "USATF Masters Indoor Championships close as Lida, Lewis, and Martin (again) set world marks, totaling 50 World and American records" -- press release by USATF Masters Media Committee

         February 19, 2017 -- Photo of Bob Lida, world record M80 200m -- on front page of www.USATF.org -- Photo credit: USATF

         February 19, 2017 -- "Investor profits in high jump at USA Masters" -- in Albuquerque Journal | Original

         February 17-19, 2017 -- Photos -- in Albuquerque Journal

         February 19, 2017 -- Photos of Day 3 of meet -- Photo credit: Dave Albo

         February 18, 2017 -- "1976 Olympian Hart sets world record at U.S. Masters" -- in Albuquerque Journal | Original

         February 18, 2017 -- "Track and field: ABQ miler Valle fights through pain to win national title" -- in Albuquerque Journal | Original

         February 18, 2017 -- Photos of Day 2 of meet -- Photo credit: Dave Albo

         February 18, 2017 -- "Kathy Martin defies altitude to set new world record in W65 mile on Day 2 of USATF Masters Indoor Championships" -- press release by USATF Masters Media Committee |DOC | Original

         February 17, 2017 -- Photos of Day 1 of meet -- Photo credit: Dave Albo

         February 17, 2017 -- "Weight throw world mark leads first day of USATF National Masters Indoor Championships" -- press release by USATF Masters Media Committee | DOC | Original

         February 17, 2017 -- "USA Masters National Track Championships" (transcript) -- on KOAT Action News TV 7, Albuquerque NM | Video on YouTube | Video on YouTube | Original including video

         February 17, 2017 -- "Masters set to take their marks at Convention Center" -- in Albuquerque Journal | Original

         February 13, 2017 -- "USA Masters Track Championships return to Albuquerque February 17-19 at Convention Center after last years unprecedented 44 world and American records, competitors 30-99 years old" -- press release by USATF Masters Media Committee | DOC 
       February 8, 2016 -- Reprinted -- on PR Newswire 
       February 14, 2017 -- Albuquerque USA Masters Home Press Calls -- prepared by USATF Masters Media Committee | DOC

         February 24, 2017 -- "99-year-old runner beats 92-year-old in impressive photo finish" -- on Mashable

         February 24, 2017 -- "Footrace between 99-year-old and 92-year-old ends in electrifying photo finish" -- on FOX Sports

         February 24, 2017 -- "This sprint between a 99-year-old and 92-year-old is pure tension in slow motion" -- on SB Nation LookIt

         February 25, 2017 -- "Watch: Nonagenarians leave nothing on track in close race" -- on WTOP Washington's Top News

         February 25, 2017 -- "Espectacular esprint entre dos velocistas casi centenarios" -- on ABC Deportes

         February 25, 2017 -- "A 99 e 92 anni si sfidano in una gara di atletica leggera. Vince il pi anziano con uno sprint finale" -- on Huffington Post La Vita Come'

         February 25, 2017 -- "La impresionante remontada de un corredor de 99 aos contra otro de 92 en el Masters de Atletismo" -- on Univision Deportes

         February 9, 2017 -- "Having run more than 42,000 miles, Dallas runner, 99, hungers for more world records" -- features masters runner Orville Rogers -- in Sportsday Dallas News

         February 6, 2017 -- 624 athletes and 1,560 planned events at Albuquerque USA Masters Championships, including city and age -- compiled by USA Track & Field (opens as a GoogleDoc)

         January 26, 2017 -- Selected photos of athletes coming to Albuquerque USA Masters Championships -- Photo Credit: Rob Jerome

Here list of regional TV and Nielsen ratings (does NOT include the national probably 40 million total on the viral and mainstream national Rogers-Hemphill story):

 

 

 

 

Metro Monitor News Tracker Report

 

 1. 

 

 KRQE-CBS  Television   Market: Albuquerque-Santa Fe, NM (48) 

 KRQE News 13 This Morning

Feb 20 2017 06:00AM MT 

 

 

[6:52:56 AM]  32-hundred workers will be out for six months but will be called back. Fiat Chrysler also plans to add 700-more jobs. This morning some athletes - who recenlty competed in Albuquerque are now getting ready for the world masters championships in TRACK and field. It's part of the 2017 USA TRACK AND FIELD MASTERS where more than 600 athletes competed at the convention center. They are some of the best older athletes in the country - ranging in age from 30 to mid- 90. Next month the world masters championships is in South Korea.

 

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 Nielsen Audience:  18,310   

 Ad Value:  $300   

 Calc Ad Value:  $300   

 Calc Publicity Value:  $900   

 

 

 

 2. 

 

 KRQE-CBS  Television   Market: Albuquerque-Santa Fe, NM (48) 

 KRQE News 13 This Morning

Feb 20 2017 05:00AM MT 

 

 

[5:46:50 AM]  Breezy. Highs in the 50s. Now let's get a look at that morning commute with this morning several athletes are now getting ready to compete for the world masters championships in TRACK and field after qualifying in a competition in Albuquerque. Set gunfire and they're off it's part of the 2017 USA TRACK AND FIELD MASTERS where more than 600 athletes competed at the convention center. They are some of the best older athletes in the country - ranging in age from 30 to mid-90. Nearly 30 of the athletes were from Albuquerque.

 

View  

 

 

 Nielsen Audience:  11,116   

 Ad Value:  $200   

 Calc Ad Value:  $1,500   

 Calc Publicity Value:  $4,500   

 

 

 

 3. 

 

 KRQE-CBS  Television   Market: Albuquerque-Santa Fe, NM (48) 

 KRQE News 13 at 4:30

Feb 20 2017 04:30AM MT 

 

 

[4:48:18 AM]  Breezy. Highs in the 50s. Now let's get a look at that morning commute with this morning several athletes are now getting ready to compete for the world masters championships in TRACK and field after qualifying in a competition in Albuquerque. Set gunfire and they're off it's part of the 2017 USA TRACK AND FIELD MASTERS where more than 600 athletes competed at the convention center. They are some of the best older athletes in the country - ranging in age from 30 to mid-90. Nearly 30 of the athletes were from Albuquerque.

 

View  

 

 

 Nielsen Audience:  4,580   

 Ad Value:  $45   

 Calc Ad Value:  $218   

 Calc Publicity Value:  $652   

 

 

 

 4. 

 

 KRQE-CBS  Television   Market: Albuquerque-Santa Fe, NM (48) 

 KRQE News 13 at 10

Feb 19 2017 10:00PM MT 

 

 

[10:35:23 PM]  Every great why this weekend. At least, they didn't let it slow them down. Set gunfire and they're off some of the best older athletes in the country came to compete at this TRACK in the Albuquerque convention center. It was for the 2017 USA TRACK AND FIELD MASTERS. "4;03;

 

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 Nielsen Audience:  51,688   

 Ad Value:  $1,400   

 Calc Ad Value:  $1,027   

 Calc Publicity Value:  $3,080   

 

 

 

 5. 

 

 KOAT-ABC  Television   Market: Albuquerque-Santa Fe, NM (48) 

 Action 7 News More in the Morning

Feb 18 2017 08:00AM MT 

 

 

[8:50:11 AM] It's happening Friday through Sunday at expo New Mexico, tickets start at just $3. Admission is free for all licensed anglers, hunters and trappers. Watch some of the best athletes in the country compete in the usa masters National TRACK championship.

 

View  

 

 

 Nielsen Audience:  63,233   

 Ad Value:  $250   

 Calc Ad Value:  $108   

 Calc Publicity Value:  $325   

 

 

 

 6. 

 

 KOAT-ABC  Television   Market: Albuquerque-Santa Fe, NM (48) 

 Action 7 News More in the Morning

Feb 18 2017 07:00AM MT 

 

 

[7:50:14 AM]  Byron: we have monster trucks, classical music, that would be interesting. A TRACK and field team. Check it out. Eric: start your weekend off at monster jam.

 

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[7:50:42 AM] It's happening Friday through Sunday at expo New Mexico, tickets start at just $3. Admission is free for all licensed anglers, hunters and trappers. Watch some of the best athletes in the country compete in the usa masters National TRACK championship. More than 40 world and American records were set during last year's event. It's Friday through Sunday at the lbuquerque convention center.

 

View  

 

 

 Nielsen Audience:  45,513   

 Ad Value:  $250   

 Calc Ad Value:  $300   

 Calc Publicity Value:  $900   

 

 

 

 7. 

 

 KOAT-ABC  Television   Market: Albuquerque-Santa Fe, NM (48) 

 Action 7 News More in the Morning

Feb 18 2017 06:00AM MT 

 

 

[6:49:36 AM]  You have mentioned that. A lot going on around the state. Byron: from monster trucks to TRACK and field and classical music, you're sure to find something fun to do in this morning's best bets. Eric: start your weekend off at monster jam. The monster truck show will feature some incredible stunts.

 

View  

 

[6:50:12 AM]  Tickets start at just $3. Admission is free for all licensed anglers, hunters, and trappers. Watch some of the best athletes in the country compete in the usa masters National TRACK championship. More than 40 world and American records were set during last years event. It's Friday through Sunday at the Albuquerque convention center.

 

View  

 

 

 Nielsen Audience:  26,380   

 Ad Value:  $250   

 Calc Ad Value:  $308   

 Calc Publicity Value:  $925   

 

 

 

 8. 

 

 KOB-NBC  Television   Market: Albuquerque-Santa Fe, NM (48) 

 Eyewitness News 4 @ 10

Feb 18 2017 10:00PM MT 

 

 

[10:10:17 PM]  10:45:44 "they're hoping this project is completed sometime this summer. I'm Colton Shone, KOB eyewitness news four. Competitors from around the nation have arrived in Albuquerque this weekend for the USA masters TRACK championships. Competitors range in age from 30 to 99. They are taking part in traditional TRACK and field events at the convention center. More than 600 people from all walks of life are taking part this year. As I've experienced over the last 10 years of competing in MASTERS TRACK AND FIELD it's just such an eye opener at the breadth of talent through all the age divisions and just the incredible races that you can see year over year at all of these events the USA Masters TRACK championships runs through Sunday.

 

View  

 

 

 Nielsen Audience:  37,791   

 Ad Value:  $650   

 Calc Ad Value:  $1,365   

 Calc Publicity Value:  $4,095   

 

 

 

 9. 

 

 KRQE-CBS  Television   Market: Albuquerque-Santa Fe, NM (48) 

 KRQE News 13 Saturday Morning

Feb 18 2017 07:00AM MT 

 

 

[7:08:12 AM]  9:19 the homeowner says the thief took off with a laptob, four tablets, and someprescription drugs. After the break TRACK and field stars from around the country complete here in Albuquerque this weekend. How you can check out the competition. Also, art vandalism?

 

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[7:13:28 AM]  Today, some of the best athletes around the nation will be showing off their talents right here in Albuquerque at the Convention Center. The USA TRACK AND FIELD MASTERS indoor championship will host more than 6-hundred of the country's experienced athletes including Olympians and NFL players. And, both world-class youth and adult archers will compete in two different competitions. The events continue through the weekend, and are free to attend.

 

View  

 

 

 Nielsen Audience:  9,939   

 Ad Value:  $150   

 Calc Ad Value:  $270   

 Calc Publicity Value:  $810   

 

 

 

 

Report Generated:

 20 Feb 2017 16:37:31 UTC

 

Story Count:

 9

 

Audience:

 268,550

 

Nielsen Audience:

 268,550

 

Ad Value:

 $3,495

 

Calc Ad Value:

 $5,396

 

Calc Publicity Value:

 $16,187